Every day, healthcare professionals in Romania make colossal efforts to save lives. But between critical decisions and complex medical procedures lies an essential pillar of safety: proper disinfection.
The national campaign " Protect what matters", initiated by Klintensiv®, brings to the forefront the importance of prevention and adherence to hygiene protocols, shining a light on the voices of those who know the realities of hospitals best: the professionals in the field.
The campaign objective
✔️ To increase the culture of safety in hospitals and clinics
✔️ To educate through authentic interviews with specialists
✔️ To support the prevention of nosocomial infections through applicable solutions
✔️ To show that disinfection is not just a routine, but a vital measure
To achieve these goals, it is essential to listen to the voices of those who live the reality of hospitals every day. That is why the campaign brings to the forefront direct experiences, not just theories. Each interview is an opportunity to learn, to understand the real risks, and to identify solutions that can be applied immediately, regardless of the size or specifics of the medical unit. The concrete result of these efforts is a safer and healthier hospital environment.
First guest: Dr. Adrian Marinescu, a powerful voice in the fight for prevention

The first interview features University Assistant Dr. Adrian Marinescu, Primary Physician in Infectious Diseases and Manager of the "Prof. Dr. Matei Balș" National Institute of Infectious Diseases.
In a video format divided into 13 short episodes, Dr. Adrian Marinescu addresses topics critical to any medical unit. Among these are:
- What challenges exist in a hospital with a high flow of patients and why complying with hygiene standards becomes a continuous challenge;
- How an infection can spread and what the consequences are for vulnerable patients;
- What effective infection monitoring means, what role SPIAAM plays, and why protocols must be followed 24/7;
- What can happen if protocols are not followed every time;
- What a responsible medical system entails: acknowledging nosocomial infections, not denying them.
All video episodes can be watched on the Klintensiv® YouTube channel.
Why is this campaign important?
In a medical context marked by constant pressures, prevention is no longer just an auxiliary element; it is essential for protecting lives. Adhering to protocols, using disinfectant products correctly, and continuously training medical personnel become the pillars of a responsible and functional system.
The "Protect what matters" campaign brings together expertise from the field and applicable solutions in a joint effort to reduce the risks of healthcare-associated infections. We believe that the voices of professionals, highlighted through authentic interviews, can generate not just awareness, but real action in hospitals and clinics.
Klintensiv® supports this endeavor with a clear vision: effective prevention is built in partnership with those who apply these measures day by day. It is not just about products; it is about trust, consistency, and education.
This campaign is a step forward toward a safer medical environment – an environment where every decision counts, and every professional is supported to protect what truly matters: life.
About Klintensiv
For over 10 years, we have been developing and producing professional disinfectants in Romania for hands and skin, surfaces, instruments, and medical devices, textiles, as well as solutions for airborne room disinfection.
Our formulas are designed for efficiency, protection, and confidence at every moment of medical care. Tested in accredited laboratories and compliant with national and European requirements, they are used daily in hospitals and clinics across the country, contributing to a safe and hygienic environment for patients and medical staff.
Klintensiv® continues to stand by health professionals not only through high-performance products, but also through educational content, awareness campaigns, and direct collaborations with experts in the field.

